DOI:
DOI: 10.18413 /2408-9346-2016-1-4-37-43
THE IMPORTANCE OF WHOLESALE TRADE IN THE SYSTEM OF ECONOMIC RELATIONS WITH RETAIL TRADE
The article discusses the ways of development of wholesale trade in the Russian Federation. It demonstrates the importance of wholesale trade in the merchandise, and describes the functions of wholesale trade on the example of «Lin Grand Ltd.» wholesale enterprises based in Belgorod. The authors give special attention to the nature of the wholesale trade on a macro level, and establishing and managing relations with wholesale partners in manufacturing and retail trade. In addition, the role of wholesalers in the formation of the integrative connections between wholesalers and retailers is characterized.
Keywords: Lot of goods,
minimum quantity of goods,
economic relations,
product distribution channels,
development stages,
distributors.
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