2408-9346Research result. Business and Service Technologies2408-934610.18413/2408-9346-2018-4-2-0-21455The development of the tourist industryHISTORICAL AND CULTURAL POTENTIAL AS A RESOURCE FOR THE DEVELOPMENT OF REGIONAL TOURISMHISTORICAL AND CULTURAL POTENTIAL AS A RESOURCE FOR THE DEVELOPMENT OF REGIONAL TOURISMKorolevaInna SergeevnaKorolevaInna Sergeevnakoroleva_i@bsu.edu.ruMartsinevskayaLarisa VladimirovnaMartsinevskayaLarisa Vladimirovnamartsinovskaya@bsu.edu.ru20184200

The paper deals with theoretical and methodological issues related to the evaluation of cultural and historical potential. To test the method of ballroom analysis of cultural and historical information with the help of GIS technologies there was created an array of recreational information about objects and phenomena of cultural and historical heritage, as well as cultural and historical services. The analysis of the array of recreational information allowed us to carry out the classification of estates by their cultural and historical significance and location, to differentiate the territory by the density of cultural and historical heritage sites and their recreational potential.

The paper deals with theoretical and methodological issues related to the evaluation of cultural and historical potential. To test the method of ballroom analysis of cultural and historical information with the help of GIS technologies there was created an array of recreational information about objects and phenomena of cultural and historical heritage, as well as cultural and historical services. The analysis of the array of recreational information allowed us to carry out the classification of estates by their cultural and historical significance and location, to differentiate the territory by the density of cultural and historical heritage sites and their recreational potential.

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