2408-9346Research result. Business and Service Technologies2408-9346335The development of the tourist industryTHE DEVELOPMENT STRATEGY OF TOURISM IN THE CONTEXT OF INNOVATION REFORMS OF SOCIO-ECONOMIC ENVIRONMENT (ON THE EXAMPLE OF BELGOROD REGION)THE DEVELOPMENT STRATEGY OF TOURISM IN THE CONTEXT OF INNOVATION REFORMS OF SOCIO-ECONOMIC ENVIRONMENT (ON THE EXAMPLE OF BELGOROD REGION)FeraruGalina SergeevnaFeraruGalina Sergeevnaeraru@bsu.edu.ruYakovenkoOxana VladimirovnaYakovenkoOxana Vladimirovnayakovenko@bsu.edu.ru20151100

The article highlights some structured selected factors driving and constraining the development of outbound, domestic and inbound tourism at the regional level. The article discusses the need to develop and implement the strategy of development of regional tourism by introducing programs aimed at promoting domestic tourism. Greater exposure of tourism to the impact of external and internal factors reduces the objectivity of strategic planning in travel businesses. There is a need to monitor the trends of changes of the tourist market and strategy development management as a tool for sustainable development of the industry and the region as a whole. The author determines the strategic development of some promising tourism destinations in Belgorod Region on the basis of the existing tourism potential based on regional opportunities posed by climatic, cultural and economic characteristics, that will improve the quality of life in the region.

The article highlights some structured selected factors driving and constraining the development of outbound, domestic and inbound tourism at the regional level. The article discusses the need to develop and implement the strategy of development of regional tourism by introducing programs aimed at promoting domestic tourism. Greater exposure of tourism to the impact of external and internal factors reduces the objectivity of strategic planning in travel businesses. There is a need to monitor the trends of changes of the tourist market and strategy development management as a tool for sustainable development of the industry and the region as a whole. The author determines the strategic development of some promising tourism destinations in Belgorod Region on the basis of the existing tourism potential based on regional opportunities posed by climatic, cultural and economic characteristics, that will improve the quality of life in the region.

Regional inbound and outbound tourismdevelopment strategystrategic planningregioncompetitivenessRegional inbound and outbound tourismdevelopment strategystrategic planningregioncompetitivenessСписок литературыThe Russian Federation. Laws. On approval of the Federal Target Program «Development of domestic tourism in the Russian Federation (2011-2018 years)» [electronic resource]: the disposal of the Government of the Russian Federation of July 19, 2010 № 1230-r // legal reference system «Consultant Plus». Div. «Legislation». Inform. Bank «Version Prof».The Russian Federation. Government. On the Concept of long-term socio-economic development of the Russian Federation for the period up to 2020 (with amendments) the disposal of the Government of the Russian Federation of 17 November 2008 № 1662-r // Rossiyskaya Gazeta. 2008. 20 November. C.12.Belgorod region. 2013: stat. Yearbook [Text]: stat. Sat. / Feder. Service state. Statistics (Rosstat), Territorial body Feder. service state. Statistics for Belgor. reg. (Belgorodstat); [Ans. per vol. LA Pinaeva]. Belgorod: Belgorodstat, 2013. 613 p. The development strategy of the hospitality industry and tourism [electronic resource]: proceedings of the Third Intern. Internet Conf., January 23-April 23. 2012 / ed. EN Artemov. Orel: OrelGTU, 2012. CD. The current state of tourism in the Russian Federation // Tourism: law and economics. 2013. № 2. p. 6-15.Chililov, A.M. Organizational-economic and institutional foundations of resource support tourism development in the regions of the Russian Federation [Text]: Author's thesis . ... Ph. D in Economics . 08.00.05 / A.M. Chililov; [Inst region. Economy. issled.]. M., 2009. 45 p. Archer, B. H. Tourism: its economic importance / B. H. Archer, J. Fletcher // Horwath book of tourism / ed. M. Quest. London [u.a.], 2007. P. 10-25.Development of tourism sector is main priority – Premier // The Free Library / Farlex, Inc. Huntingdon Valley, PA, 2011. Mode of accesses: http://www.thefreelibrary.com/%20Development+of+tourism+sector+is+main+priority+%20--+Premier.-a0240364761 (date of circulation 20.10.2014)OECD Tourism Trends and Policies 2013. [Paris] : Organization for Economic Co-operation and Development, 2013. 344 p. : ill.UNWTO World Tourism Barometer / The World Tourism Organization (UNWTO/OMT). Madrid, 2011. Mode of accesses: http://www.unwto.org/facts/eng/barometer.htm (date of circulation 20.10.2014).