One of the problems of the modern globalised world is the danger of losing national identity. Many studies are devoted to the theoretical understanding of this problem, but in order to find ways to solve it, there is a clear lack of empirical research that would allow us to find out to what extent traditional Russian values are preserved in the minds of Russians. This question is particularly relevant for modern students, since students are the most open to everything new and their value system is actively influenced by various stimuli from the outside world. The purpose of the study was to clarify the characteristics of the value structure of students' personality and its correspondence with the traditional values of Russian culture. The theoretical component of the study was based on the works of scientists who have studied the issues of Russian national identity and on the model of G. Hofstede. To solve empirical problems, the author's questionnaire created using Google Forms was used. The respondents were students of the Belgorod State National Research University. Within the framework of the theoretical study, the traditional values of Russian culture were formulated in the coordinate system of G. Hofstede's model: collectivism, high power distance, acceptance of uncertainty, femininity, short-term orientation and restraint. The survey confirmed the students' commitment only to the values corresponding to the feminine culture. For all the other parameters of Hofstede's model, there was a small but significant shift in values in the opposite direction. The study conducted allowed to add new aspects to the psychological portrait of a modern Russian student and confirmed the need for a more in-depth study of the problem under consideration.