The problem of the research lies in the need to identify the factors influencing the choice of routes in student tourism. This is because student tourism is not just a form of leisure nowadays, but also an effective form of education and patriotism, as well as a tool for self-determination and socialisation. The relevance is confirmed not only by the growing interest of students in domestic tourism, but also by the active position of the state, which strives to provide students with opportunities for an accessible, informative and attractive tourist route. The purpose of the study is to identify the factors that encourage students to choose a particular route based on an analysis of the activities of the Studtourism Federal Program and the activities of the Youth Tourism Center within the framework of their projects and activities. The research method chosen and analyzed was the motivation of students, their preferences, level of demand, and involvement in various forms of tourism: outbound, urban, industrial, popular science, or ecological excursions. The results of the study reflect a number of influencing factors, including accessibility, organised transport and support availability, event attractiveness, focus and seasonal conditions. The findings of the study show that field trips to natural attractions organized by the Youth Tourism Center, combining several advantageous factors, are in the greatest demand among students.