2408-9346Research result. Business and Service Technologies2408-93460.18413/2408-9346-2016-2-4-3-17965The development of the tourist industryASSESSMENT OF RESOURCE POTENTIAL ON THE BASIS OF APPEAL OF TOURIST FACILITIES FOR REGIONAL DEVELOPMENT OF COMPETITIVE ADVANTAGESASSESSMENT OF RESOURCE POTENTIAL ON THE BASIS OF APPEAL OF TOURIST FACILITIES FOR REGIONAL DEVELOPMENT OF COMPETITIVE ADVANTAGESBogomazovaIrina ViktorovnaBogomazovaIrina Viktorovnabogomazova@bsu.edu.ruYakovenkoOxana VladimirovnaYakovenkoOxana Vladimirovnayakovenko@bsu.edu.ru20162400

In modern conditions the available tourist potential and tourist resources act as the main conditions that determine the territory of the tourist offer. The development of the types of tourism on the basis of diversity of tourism products and services is driven by the respective tourist resources. In this regard, the development of competitive advantages of the regions should be coupled with carrying out the objective resource assessments and focuses on the strategic development of the existing tourist potential.

In modern conditions the available tourist potential and tourist resources act as the main conditions that determine the territory of the tourist offer. The development of the types of tourism on the basis of diversity of tourism products and services is driven by the respective tourist resources. In this regard, the development of competitive advantages of the regions should be coupled with carrying out the objective resource assessments and focuses on the strategic development of the existing tourist potential.

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