IMPROVEMENT OF QUALITY IN SERVICE INDUSTRIES
In the article, the author discusses the existing systems of rendering services, gives focus on the selection of optimal system to improve the quality of services, and describes the principles of improving the service industries. Great attention is paid to the methodology proposed by J. Seddon, the brief characteristics of individual components of the methodology and its main stages. The author analyzes the system of incentives used by some businesses to improve the quality of services. It is shown that this system is too far from promoting actions aimed at increasing sales without increasing business costs, which usually results in the considerable growth of losses and poor quality of customer service. The author concludes that each particular business requires an individual approach.
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