Alexandr A. Kuznetosov

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Alexandr A. Kuznetosov

Master’s Degree Student, Department of Marketing and Communications

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OPPORTUNITIES OF USING LOCAL BRANDS IN PROMOTING THE TERRITORY: FROM IDENTIFICATION TO COMMUNICATION
In the late XX – early XXI century, the issues of territory branding and building a territorial brand are ...
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Research result. Business and Service Technologies is included in the scientific database of the RINTs (license agreement No. 765-12/2014 dated 08.12.2014).

The journal is included in the list of peer-reviewed scientific publications recommended by the Higher Attestation Commission (as of 25.12.2020 (№ 1590)). vak.minobrnauki.gov.ru

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Research Result. Research result. Business and Service Technologies (ISSN 2408-9346)

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