Keyword "CONSUMER LOYALTY" found in the following publications:

DIGITAL PERSONALIZATION AS A FACTOR IN SHAING CUSTOMER LOYALTY IN THE MODERN&NBSP;HOTEL BUSINESS
The article analyzes the concept of "consumer loyalty" in the hotel industry and considers the factors affecting its formation. ...
Abstract | Full text (PDF)
CONSUMER LOYALTY: A CRITICAL ANALYSIS OF APPROACHES TOWARDS DEFINITION
Consumer loyalty is a key factor determining the ability of a brand to bring stable and long-term income to ...
Abstract | Full text (PDF)

Research result. Business and Service Technologies is included in the scientific database of the RINTs (license agreement No. 765-12/2014 dated 08.12.2014).

The journal is included in the list of peer-reviewed scientific publications recommended by the Higher Attestation Commission (as of 25.12.2020 (№ 1590)). vak.minobrnauki.gov.ru

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Research Result. Research result. Business and Service Technologies (ISSN 2408-9346)

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The Founder: Federal State Autonomous Educational Institution of Higher Education "Belgorod National Research University"The Founder’s address: 85 Pobedy Street, Belgorod, the Belgorod region, 308015, Russia

The Publisher: Federal State Autonomous Educational Institution of HigherEducation "Belgorod National Research University" The Founder’s address:85 Pobedy Street, Belgorod, the Belgorod region, 308015, Russia

Editors Office: chief editor Natalia A. Zaitseva, e-mail: RR_BusService@bsuedu.ru, phone: +7 (4722) 30-14-18.

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Charter of the editorial board of the mass media "Research result. Business and Service Technologies"

Order No. 636-OD dated 30.06.2023 "On approval of the Charters of the editorial boards of the mass media of scientific journals of Belgorod State National Research University"

Order No. 1097-OD from 15.11.2023 "On approval of the Regulations for the publication of scientific journals of Belgorod State National Research University"

Order No. 142-OD from 16.03.2026 "On approval of the composition of the Editorial Board of the journal "Research Result. Business and Service Technologies""

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