Keyword "CJM" found in the following publications:
DEVELOPMENT OF A GUEST JOURNEY DIGITALIZATION MAP FOR HOSPITALITY INDUSTRY ENTERPRISES
 The study focuses on the digitalization of the hotel industry, with an emphasis on enhancing guest experience management through ...
CJM MAPS IN INVESTIGATION OF THE STAGES OF DECISION-MAKING PROCESSES IN DELIVERY SERVICE
In the context of an ever-changing and highly competitive goods delivery market, it is challenging for businesses to comprehend ...















